Digital Strategy, Transformation and Innovation

southto the Chair

Chair Prof. Dr. Andrea Back

Chair Prof. Dr. Andrea Back

Our research focuses on projects related to Digital Strategies, Transformation, and Innovation.

Research & Teaching

Practice

Application-oriented research projects

Good research does not happen in an ivory tower. Therefore, good networking with practical applications is very important to us.

Read more

Workshops

Are you interested in Agile, Digital Maturity, or Innovation in the Sports Industry? We are happy to conduct workshops according to your ideas together with you.

Read more

Student projects

Whether it's a thesis or a venture project, our students are happy to implement the ideas of your company.

Read more

Team

Andrea Back

Prof. Dr.

Director

IWI-HSG
Büro 52-6152
Müller-Friedberg-Strasse 6-8
9000 St. Gallen

Daria Höhener

M.A. HSG

Research Assistant

Institut für Wirtschaftsinformatik
Müller-Friedberg-Strasse 8
Büro 52-6152
9000 St Gallen

Maximilian Breitruck

Research Assistant

Institut für Wirtschaftsinformatik
Müller-Friedberg-Strasse 8
Büro 52-6152
9000 St Gallen

Arne Grüttner

Dr.

Research Associate

IWI-HSG
Büro 52-6106
Müller-Friedberg-Strasse 8
9000 St. Gallen

Maximilian Schacker

Dr.

Research Associate

MCM-HSG
Büro 48-121
Blumenbergplatz 9
9000 St. Gallen

Lena-Marie Pätzmann

Dr.

Research Associate

IWI-HSG
Büro 52-6152
Müller-Friedberg-Strasse 8
9000 St Gallen

Sebastian Marti

Junior Research Assistant

Simon Mark Scharegg

Junior Research Assistant

David Irrgang

BA HSG

Junior Research Assistant

Nico Abbatemarco

Dottore Magistrale (Dr. Mag.)

External Doctoral Student

Laurenz Haferbeck

External Doctoral Student

north