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Institut für Wirtschaftsinformatik

Universität St.Gallen (HSG)

Das Institut für Wirtschaftsinformatik (IWI-HSG) ist mit seinen fünf Lehrstühlen eines der grössten Institute der Universität St.Gallen. Seit mehr als 30 Jahren forschen wir zu Geschäftsmodellen und der Anwendung digitaler Technologien.

Forschung

Mit dem St Galler House of Digital Business verfolgt das IWI einen ganzheitlichen Ansatz zur Strukturierung der Digitalisierung in Unternehmen. Wir sind in Forschung und Praxis international bestens vernetzt. Als eines der führenden Institute der Wirtschaftsinformatik in Europa stehen wir für hoch relevante Themen, von der Grundlagenforschung über angewandte Forschung bis hin zu Transfer und Weiterbildung.

Lehre

Neben der Forschung macht die Lehre einen wesentlichen Bestandteil unseres Engagements aus: Die Lehrveranstaltungen, die von unseren Dozierenden angeboten werden, sind für alle Studiengänge der School of Management von grosser Bedeutung. Der Erfolg unseres akademischen Nachwuchses steht für unsere Forschungs- und Lehrleistung.

Weiterbildung

Dem IWI-HSG angegliedert ist der Nachdiplomstudiengang Executive Master in Business Engineering (EMBE HSG), der CAS HSG Big Data and Artificial Intelligence for Managers, CAS Digital Innovation & Business Transformation, sowie das Executive Diploma HSG IT Business Management.

Lehre & Master in Business Innovation (MBI)

Das IWI-HSG bietet verschiedene Kurse auf Bachelor-, Master- und Doktorats-Stufe an und betreut das Master-Programm in Business Innovation (MBI)

Events

Research Talk Dr. Dominik Siemon, Ass. Prof. at School of Engineering Science, LUT University, Finland on “How the Mere Exposure to Artificial Intelligence-based Service Agents Prompts Website Users’ Personal Information Disclosure”

27. April 2023

Standort: IWI-HSG, Müller-Friedbergstrasse 8, 9000 St.Gallen (Raum 52-6120) oder per Zoom

Datum: 27.04.2023, 11:15 bis 12:30

Abstract: Firms have increasingly adopted service agents on their websites to provide services to website users. Despite the increasing penetration of different types of service agents, little knowledge exists on how website users respond to the mere exposure to service agents and, most important, on how they respond to artificial intelligence (AI)-based as compared to human-based service agents. Drawing on cue utilization theory, this study shows for the first time that the mere exposure to AI-based service agents (as compared to an exposure to human-based service agents) can prompt website users to disclose more personal information to the website provider. This is because website users employ information about available service agents as a cue to make inferences about the website provider. In specific, the perceived intrusiveness of the website provider is lower when website users have been exposed to an AI-based versus a human-based service agent. The additional findings about the boundary conditions of these effects can be used to derive practical implications.

Short CV: Dominik Siemon is an Associate Professor in the Department of Software Engineering in the School of Engineering Science at LUT University, Finland. In addition, he holds the title of Docent for Intelligent Information Systems at LUT University. He received his PhD (Dr. rer. pol.) in Business Information Systems from the Braunschweig University of Technology in Germany. His research interests include human-AI collaboration and interaction, conversational agents, intelligent systems, collaboration technology, creativity, and design science. His research has been presented at international conferences such as the International Conference on Information Systems and has been published in journals at the intersection of information systems and human-computer interaction, such as Information Systems Frontiers, Behaviour & Information Technology, Human-Computer Interaction and the Communications of the Association for Information Systems.

https://www.lut.fi/en/profiles/dominik-siemon