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Design Knowledge in Mixed Reality –Contributions to Customer Learning Theory, Design Methodology and Education

Jani Holopainen, Visisiting Researcher from Finnish Hub for Digitalization: Design Knowledge in Mixed Reality –Contributions to Customer Learning Theory, Design Methodology and Education
The presentation will be based on a broad industrial collaboration especially in the field of Mixed Reality technologies. Design Science Research has been the applied approach in many of these R&D projects. In this presentation I will introduce the accumulation of the design knowledge in various Mixed Reality application areas: education, forestry, real estate, tourism and machinery. Central in all these studies is the evaluation of business outcomes and learning results; hence, making contributions to the evolving theory on customer learning. Another approach also introduced in this presentation aims to better describe the design and the design process as well as to develop solutions with improved fit. All that is contributing to better reliability and validity of Design Science Research and the approach is coined Stakeholder Strategy and Design Alignment. 

18. November 2021

Standort: IWI-HSG, Müller-Friedbergstrasse 8, 9000 St.Gallen (Raum ; 52-6120)

Datum: 18.11.2021, 15:00 bis 16:30